MyKawaii steps into Ecommerce
MicroAd and Mitsui have launched a new women’s online media and Ecommerce brand, MyKawaii Style, introducing Japanese fashion to Indonesia. Working with the MyKawaii team Kemana was able to design and build a concept and system that successfully blends both media and Magento commerce on a single platform. We achieved the objective of a seamless buying experience, moving users from a media reader entry through to a shopping experience, and vice versa. MyKawaii has gained fast traction in Indonesia with a Facebook following of over 1 million people and is set to lead in this fashion and media ecommerce blend vertical.
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