dotmailer, the email marketing automation platform of the dotdigital Group plc., and Kemana, an Ecommerce solutions company and leading Magento solution partner in Asia, today announced a strategic partnership within the Southeast Asia market. Working jointly, Kemana and dotmailer will provide brands throughout the region with marketing automation solutions that empower both online marketers and merchants.
“As we look to broaden dotmailer’s international footprint, Kemana is an important partner for us in Southeast Asia,” said Paula Harrison, Head of Strategic Partnerships, APAC for dotmailer. “Furthermore, we are delighted to be collaborating with a leading Magento solution partner in the region. The synergies between our two companies will provide a fully-integrated ecommerce solution with powerful email and cross-¬channel marketing automation capabilities.”
dotmailer is Magento’s first and only Premier Technology Partner for marketing automation. The strategic partnership will enable Kemana clients to take advantage of dotmailer’s world-class Magento integration to create more targeted and relevant marketing campaigns.
“By combining the best of both breeds, this partnership means that our clients can now use dotmailer solutions to run high impact and highly personalised marketing campaigns,” said Christopher Benz, CEO, Kemana. “With this collaboration, I am confident that our clients will be able to utilise dotmailer’s simple but powerful tools to enhance their customers’ pre and post-shopping experience. I look forward to working closely with the dotmailer team in the near future.”Back